Enterprise Deal Leakage Audit™

Enterprise Deal Leakage Audit™

Find out why your enterprise deals stall, slip, or disappear — and where your pipeline lacks the intelligence to close sales.

How much revenue is quietly escaping your pipeline?

Most founders feel they have a strong pipeline of deals but in reality, large % deals get stuck or even lose. The reason is they lack intelligence & visibility in to signals such as hidden stakeholders, weak champions, unclear decision processes, competitive threats, and false pipeline optimism.

Rate each area from 0 to 5. Be honest. The goal is not to feel good about the pipeline. The goal is to see what is really happening inside your deals.

1. Stakeholder Coverage

Who is in the room, who is missing, and who can silently block the deal?

  • Have we identified the economic buyer?
  • Do we know the technical evaluator?
  • Have we mapped procurement and legal?
  • Who can kill this deal without warning?

2. Decision Clarity

Do you understand the actual decision process after the proposal?

  • Do we know how decisions are made?
  • What approvals are required?
  • Is there a committee?
  • Do we know the real timeline?

3. Budget Validation

Is budget real, allocated, and accessible now?

  • Is budget approved?
  • Is funding available this quarter?
  • Who controls the budget?
  • What happens if they delay?

4. Champion Strength

Do you have someone inside the account actively selling for you?

  • Who is our internal champion?
  • Do they have influence?
  • What do they gain if we win?
  • Are they helping us reach others?

5. Competitive Position

Where do you stand against alternatives and the status quo?

  • Who else is being evaluated?
  • Is status quo the real competitor?
  • Why would they choose us?
  • Are we clearly differentiated?

6. Momentum Signals

Are meetings, engagement, sponsors, and next steps showing real forward motion?

  • Are meetings increasing?
  • Are stakeholders expanding?
  • Are they asking implementation questions?
  • Are next steps scheduled?

7. Risk Indicators

Are there gaps, silences, political shifts, or stall patterns?

  • Has the sponsor changed?
  • Is there a reorganization?
  • Are priorities shifting?
  • Has procurement appeared suddenly?

Your Deal Intelligence Score™

What this means:

Recommended next step:

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